Let’s be honest - When it comes to competitor monitoring, there is a near-endless number of online tools available to help you in your quest to spy on your competitors. This is, of course, great… Or is it? A key issue many B2B marketing companies find is sorting the good tools from the bad.
As a B2B digital marketer, you may consider cyber security to be something only technical members of your company’s IT department need to worry about. However, that’s not how it is. In fact, cyber security is the responsibility of every department and individual in the organization. A breach of sensitive data can be the result of ignorance, from...
To help you stay up to speed with everything cyber security, we’ve pulled together a roundup of the top cyber security resources currently out there. Are we missing any?
We’ve all missed travel these last two years, but the good news is that in person conferences are finally coming back on-line. Plenty are still virtual or hybrid though, so if you don’t want to leave your couch there are still events for you. With so many destinations to choose from, we’ve helped you narrow down with our list...
Slow down? Cyber security startups are popping up like mushrooms after the rain. It makes sense—cybercriminals are getting more sophisticated, and companies (and mere mortals) need better security solutions to protect their mission-critical data and assets.
Cyber security is changing and developing so rapidly that there’s no way any single person can keep track of it all. Luckily, there are numerous cybersecurity experts out there who can help you stay on top of everything that’s going on in the field—all you have to do is follow them and you’re covered! Here are our picks for the...
The pandemic has obliterated demand in industries like travel and hospitality, while creating a surge in others, including cyber security. The global cyber security market was valued at $167 billion in 2020 and is expected to register a compound annual growth rate (CAGR) of 10.9% from 2021 to 2028. The massive industry growth,...
Video marketing has been steadily rising in popularity for both B2C and B2B tech marketing. Though every solid inbound marketing agency will tell you that video marketing doesn't replace your other marketing channels, it does add another means for you to connect with your audience and is crucial to staying competitive.
"Obviously it's an amazing feeling, having a huge corporation such as Cisco acquiring a small startup from Tel Aviv." says Ran Ilany, CEO of Portshift, “Marketing Envy did fantastic work with exposing us to the relevant audience”.
(Try to) believe me when I say that agency owners do not take a kick out of raising prices. This is the outcome of what typically kicks off as a grubby and in depth business analysis involving number crunching of agency costs, time invested on clients (or internal meetings) and revenue. The harsh realization that your numbers...
